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This
past October, Nintendo of America announced it would spend $140 million in marketing
during the holiday season to support its strongest
lineup ever of video games designed for older players. Well tonight,
Nintendo's latest campaign targeted at 20-something gamers,
"180 Games, What a Rush," began airing on select
television stations.
The commercial begins with a camera panning over a man laying on a
hospital bed. It then zooms in on various internal organs, all of
which have protruding cubes. After each organ is displayed, the
commercial shows game clips of various GameCube games in rapid
succession. The ad concludes with a drop of sweat dripping off the
man's face on onto the floor, where it transforms into the GameCube
logo.
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November
23, 2002 |
Mark - Contributing
Editor, GameCubicle |
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